Political campaigns are essential to inform voters what a candidate is running for. According to OpenSicrets this elections saw record sums of money spent on political campaigns and ballot measures nationwide. They estimate $ 20 billion of which about $16 billion went to influence federal elections and another $4.6 billion was raised by state candidates, party committees and ballot measure committees for 2023 and 2024 elections.
Weeks before the elections, our reporter Deanna Sipe talked with Dr. Chris Cooper, Professor of Political Science and Public Affairs program at Western Carolina University, to discuss the differences between presidential and local campaign strategies.
